In today’s world, we all know someone who is a “photographer.” But what about a photographer who is a professional? What exactly is the difference between using your college roommate’s accountant husband to take your photographs as opposed to hiring a professional? (I’m not saying that an accountant can’t also be an awesome photographer, but you get the point…). This blog will cover the top reasons why you need a professional photographer for your next project and why you shouldn’t leave the job up to just anybody who has a camera.
1. Professional, consistent, high quality photographs
This is one of the most important reasons to hire a professional photographer. Your company’s image is based in large part to the images distributed on the web and in print. You should have the highest-quality photographs of your business anywhere it has a presence: online, magazines, billboards, direct mailings, emails, etc. Companies that use high quality photographs for their marketing see greater returns on their marketing and advertising campaigns.
2. Training and experience
A pro will have spent many years perfecting their skill of consistently creating stunning photographs. This type of experience cannot be taught in a few weekend workshops or attained on a part-time basis. When the pressure is on you can depend on a professional to create artwork that will make your business stand out from the crowd.
3. Peace of mind
What happens if you hire an amateur photographer and a light falls and breaks a priceless Fabergé egg that was on loan from your Russian Uncle Viktor? If you hired a pro, their insurance would have covered that expense. Part of the cost of working with a pro includes the protections that come from your photographer being insured in case something unfortunate happens on the shoot. An inexperienced photographer may cost you more in the long run.
4. The hazard of working with friends and family
Suppose your Auntie Sally takes the photos of your recent custom built home and you get them back six months later just to realize they are awful. First off, when you work with a professional photographer the turnaround time for your photos is a matter of weeks, not months. Secondly, it can be difficult to have an honest conversation on the quality of the photographs when your friend or family member took them, especially if they did the work for free. When you work with a pro they take on the role of collaborative partner. They will work with you to create photographs that tell your story.
5. Creative professionals work with creative professionals
It is a lot easier to work with someone else who values the time and creativity required to design your building or interior. It is difficult to convey the story you want the photographs to tell when that person does not value creativity and merely wants to take shots and give you a flash drive with hundreds of images for you to filter through. A professional photographer will work with you to capture your design in the best fashion and only provide you with the highest quality images ready for print.
6. Your time is valuable
Your time is better spent running your business and creating stunning designs for your clients than it is taking photographs. Learning how to create the images you see in Architecture Digest takes years of work and a keen eye. Years of time not spent developing your own craft. Our passion is photography and our services free you of that burden and allow you to focus on your passion: design.
7. New perspective
This is the whole thing about “not seeing the forest for the trees.” You have probably looked at your work so often that you do not see that another vantage point better shows off that balcony or grand foyer. You will often see your professional photographer walking around, laying down on the floor, and doing otherwise strange things looking for the best vantage point to create an awesome shot. Creating compelling photography is what drives us and we will do almost anything to make that happen.
8. Our passion
This is what we do day in and day out. It is not unusual for a photographer to take tens of thousands of photographs in a single month. We are passionate about our work and developing our craft with every photograph. When you hire a professional, you are getting the whole package, not just someone with a camera.
These are just some of the reasons why you need a professional photographer for your next project. While these reasons could be applicable to any type of photography, Steven Short Photography specializes in photographing architecture, interior design, and commercial work. With Steven Short, you get all these benefits, plus an extra:
9. We are designers too
Steven and Jamelyn have combined three degrees in Industrial Engineering, a Professional Engineering license, and more than a decade combined experience in the field of engineering and design. These are the types professionals you want creating photos of your next project because they get it. As designers, they uniquely understand your designs and the key components that need to be shown. They understand that every detail was designed with a purpose and the photographs must reflect that purpose. Creating works of art from your designs are what we do. Do not settle for just anyone with a camera, choose to use the best—Steven Short Photography.